CASE 33 ASCENA: Odds of Survival In Specialty Retail?

CASE 33

ASCENA: Odds of Survival In Specialty Retail?

In the first quarter of 2017 ten retailers filed for bankruptcy, with nineteen others teetering on a “distressed” list,1 giving 2017 the dubious distinction of being the worst year for retailing since 2009 when eighteen entities closed shop.2 Names of shuttered and at-risk stores in 2017 included footwear and apparel retailers BCBG Max Azria, Eastern Outfitters, Wet Seal, Limited Stores, Payless, Bon-Ton, Claire’s Stores, rue21, Gymboree, and Toms Shoes. Other chains such as the department stores Macy’s, J.C. Penney, Sears, and Kmart, and smaller specialty retailers Aeropostale, Abercrombie & Fitch, and Sports Authority were closing stores, consolidating operations, and trying to figure out what to do when top-line growth inevitably slowed ...

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Dear International Strategic Management Executives:

Please read from our Textbook 1, the following Strategic Management case assigned for this Learning Module and please analyze and answer the following questions:

1. * What’s this Strategic Management Business Case about? (Executive Summary)

2.  * Detailed Financial Analysis refer to attached financial ratio tutorial pdf 

 Please explain, analyze, and discuss in great detail your Financial Analysis section … 

3.  * Industry Analysis (PESTEL Analysis and Porter 5 Forces) refer to attached industry analysis Porter Forces pdf

        At LEAST 3 to 5 Bullet Points for EACH PESTEL section and Porter Forces 

        Please explain why? and analyze, and discuss in great detail EACH Bullet Point …

4.  * Business SWOT Analysis

        At LEAST 3 to 5 Bullet Points for EACH SWOT Analysis Section … refer to SWOT ppt.

        Please explain why? and analyze, and discuss in great detail EACH Bullet Point  …

Finally, please answer ALL these Questions and Sections of this Strategic Management Business Case with great detail AND STEP BY STEP being extremely methodical and accurate in your answers. It is extremely important that for each Question and Section, you write the entire question and you LABEL and/or PLACE the appropriate headings and subheadings clearly for EACH part of the question and/or section.

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